Probably the most important thing you can do to succeed online is to thoroughly research your niche and keywords. Knowing what keywords are in demand but have less competition can help insure that you can get good traffic to your site. I think of it as the “sweet spot” in a niche.
In the Thirty Day Challenge the keyword research tool of choice is Market Samurai. This tool is pretty amazing if I do say so myself. And I’m used to a pretty amazing tool already… Brainstormer from Site Build It!.
Market Samurai takes keyword research to many new levels. Not only does it provide the typical supply and demand data for a keyword, it can also show AdWord bid prices and SEO competition for a keyword. And after that it can help you find content based on that keyword too. Pretty amazing considering that this tool is still in beta. That means it hasn’t officially been released and is still in development.
Learning Market Samurai
Market Samurai is so powerful it may take a while to learn. You should already have a good understanding of Search Engine Optimization too to be able to take advantage of all of its features too. So it’s time to get started if you want to be able to hit the ground running when the Thirty Day Challenge starts on August 1.
Learning the Terminology
Keyword research and Search Engine Optimization (SEO) offers an entirely new language. If you’re not familiar with “broad match” versus “phrase match” and terms like Page Rank, Organic Traffic and Back Links you certainly will feel overwhelmed. Luckily Market Samurai offers a Glossary of Common Terms that can help you get started. Before you even look at the videos you should take a look at this glossary to get up to speed.
Once you get comfortable with the terminology you can start going through the videos. Most are excellent. However the early ones are a little hard to see so it’s a good thing we will review the major features at the next Workshop Group meeting on Sunday, July 19.
Still you should go through all the videos to be able to ask good questions and be able to have your head around this very important tool. You can view the videos at Market Samurai’s Support Center here.
But Don’t Download The Trial
Don’t download the Market Samurai trial. It’s only good for 12 days. Wait until the 30DC starts and you’ll probably get it for 40 days. That’s how it worked last year.
Keyword Research is probably the most important part of building a successful website and online business. Certainly you’ll need to really understand the best keywords in your niche to succeed in the Thirty Day Challenge. Start building your site on a solid foundation by learning Market Samurai. I know you’ll be amazed at what it can teach you.
This video is from last year’s Thirty Day Challenge. It’s a good example of the videos you use to learn tasks for a given day.
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